Ayesha Omar, Pakistani actress, posted information about the upcoming Lazawal Ishq show by stating that the show is not a dating show but a marriage-based reality show. The project has generated an online buzz, sparking debate over its format, values, and release.
The Lazawal Ishq reality show filmed in Istanbul, Turkey, inside a luxury villa. Eight contestants, four men and four women, will take part. According to the Lazawal Ishq producers, participants will live under one roof but with separate floors and dorms for men and women. Shared spaces such as the lounge, kitchen, and poolside will allow interaction.
The program will consist of approximately 100 episodes and some communication-based activities, challenges, and group activities. The framework is geared towards motivating the players to establish natural relations with marriage as the ultimate goal.
Ayesha Omar has clarified that the Lazawal Ishq show label being circulated on social media is incorrect. She said the program is not designed as a dating format but as a social experiment on communication, relationships, and partner selection.
Media reports confirm that there are no pre-decided couples, and participants will form connections naturally during the show.
The Lazawal Ishq reality program will not air on television. The Pakistan Electronic Media Regulatory Authority (PEMRA) has stated it falls outside TV jurisdiction as it will stream exclusively on YouTube. A premiere date has not yet been confirmed.

The Lazawal Ishq show has faced criticism on social media platforms. Some users are comparing it with Western formats, while others have called it a cultural experiment. Makers are still trying to affirm that the series adheres to the local values and traditions even though it is shot in another country.