The recent Corona outbreak has paralyzed economies and has brought the world economic system to its knees. With 212 positive cases in Pakistan and still counting most of the organizations incubated in Pakistan have diverted towards the agility model. More than 60 companies announced work from home for its employees on Tuesday to avoid the spread of this deadly virus.
The entire list of companies mentions no bank, all banks are open and serve as usual.
A twitter trend was notice on Tuesday, applauding JS Bank for encouraging its customers to bank from home. #JSBankcares and #bankfromhome made it to the top twitter trend.
The fastest growing bank announced that it urges all its customers to Bank from home and waived all charges on Internet, Mobile and ATM banking.
In the hour of need where safety and hygiene is of prime importance, JS Bank is encouraging all its customers to socially distance themselves and avoid visiting branches to curb the spread of the deadly virus.
JS Bank communicated the good news through its social media assets. This is something we should learn from and push our organizations to move towards a customer centric approach rather than an organization centric approach.