The prices of imported mobile phones have surged after the government raised duties and taxes on their commercial import in the 2024-25 budget. A new sales tax, ranging from 18% to 25%, has imposed on mobile phones, raising concerns among consumers and industry stakeholders.
This significant increase in the cost of Samsung mobile phones due to the new GST impacts both the market and regular consumers. As costs continue to rise, the affordability of mobile devices is becoming a growing concern. This trend expected to affect the general dynamics of Pakistan’s market and consumer purchasing behavior.
Samsung, one of the most popular brands, has adjusted its prices in response to the recent hike in duties. Here is a detailed comparison of the old and new prices for various Samsung models in Pakistan:
| Device | Old Price (PKR) | New Price (PKR) |
|---|---|---|
| Samsung A25 8/256GB | 90,500 | 98,500 |
| Samsung A35 8/256GB | 104,999 | 119,999 |
| Samsung A55 8/256GB | 120,999 | 139,999 |
| Samsung A34 8/256GB | 114,999 | 116,999 |
| Samsung A54 8/256GB | 140,999 | 140,999 |
| Samsung S23 ULTRA 256GB | 339,999 | 382,999 |
| Samsung S24 256GB | 269,999 | 289,999 |
| Samsung S24 ULTRA 12/256GB | 399,999 | 434,999 |
| Samsung S24 ULTRA 12/512GB | 434,999 | 469,999 |
| Samsung S24 Ultra 12/1TB | 474,999 | 541,999 |
| Samsung Z Flip 5 256GB | 334,999 | 368,999 |
| Samsung Z Fold 5 256GB | 559,999 | 626,999 |
| Samsung Z Flip 5 512GB | 359,999 | 399,999 |
| Samsung Z Fold 5 512GB | 599,999 | 656,999 |
Impact on Consumers and the Market
The rise in prices is likely to have a substantial impact on the purchasing decisions of consumers in Pakistan. With the increased costs, many consumers may find it challenging to afford the latest mobile devices, leading to a potential decline in sales for smartphone brands.
The recent tax hike has significantly affected the prices of mobile phones in Pakistan. As Samsung adjusts its prices in response to these changes, consumers will need to navigate the new market dynamics. The affordability and accessibility of mobile phones are now a growing concern, influencing the overall consumer behavior and market trends in Pakistan.
For more updates on the latest mobile phone prices and market trends in Pakistan, stay tuned to our news portal.
