The news channel recently shared a video on Twitter featuring Lisa, the AI news anchor, confidently presenting herself to the world. With her remarkable abilities, Lisa can communicate fluently in multiple languages, including Odia, English, and more. This linguistic versatility opens up new possibilities for delivering news and connecting with diverse audiences.
Hailing from Odisha, Lisa has become a symbol of innovation, as her creators continue to enhance her proficiency in the Odia language. The television channel, OTV, expressed its commitment to improving Lisa’s skills in order to provide an even more immersive news experience for Odia-speaking viewers.
It is worth noting that Lisa is not the first AI news anchor to make headlines. Two years ago, China introduced “Xinhua,” an AI anchor capable of replicating human voices, gestures, and mannerisms. This development marked a significant milestone in the realm of AI integration within the media industry.
India’s own media powerhouse, the India Today group, also joined the AI revolution by introducing their AI news anchor named “Sana” early last year. With each new AI news anchor, the media industry continues to embrace the use of AI, further cementing its position as a transformative force within journalism.
The introduction of Lisa is a testament to the growing prominence of AI in the field of journalism. As the media industry seeks to deliver news in innovative ways, AI-powered news anchors like Lisa are set to redefine the future of news presentation. This technological advancement has the potential to streamline news production, enhance multilingual communication, and captivate audiences with lifelike virtual news anchors.