In response to the soaring US dollar rates and the looming threat of increased car prices, Pak Suzuki Motor Company (PSMC) has introduced an exclusive price lock offer for all new bookings made throughout September 2023.
With the US dollar reaching unprecedented heights and displaying a notable degree of volatility, automakers in Pakistan are bracing themselves for imminent price hikes in the automobile sector.
To alleviate some of the financial burden on potential car buyers, Pak Suzuki Motor Company (PSMC) has rolled out a limited-time price lock promotion covering all models, with the exception of the Suzuki Alto VX and Cultus VXR, which are among the brand’s best-selling vehicles.
In addition to this price stability initiative, the company is enticing customers with complimentary registration on the new Suzuki Cultus and WagonR models. Furthermore, prospective buyers of the new Suzuki Swift can enjoy an attractive Rs. 150,000 exchange bonus.
While these benefits may offer a glimmer of hope to individuals considering the purchase of a new vehicle, they also serve as a clear indicator of an impending wave of price increases in the automotive sector. The relentless ascent of the US dollar rate, which has persisted since August, remains uncertain in terms of when it might plateau.
Given the Pakistani car industry’s significant reliance on imports, automakers are grappling with the challenge of maintaining stable prices in the current economic climate. Consequently, it appears inevitable that price adjustments will be implemented by car manufacturers in the near future, with all indications pointing towards an imminent adjustment.
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