The world today, thanks to the internet has become a global village and this village requires not just its citizens but businesses to be interconnected as well. Consequently, worldwide an information revolution has begun which is being driven through digitization of conventional ecosystems and data analytics. In the midst of this transformation, the retail sector is one that is deriving great benefits.
In the US alone, retail eCommerce sales grew by 15.2% over 2020. By 2025, the overall sales will account for 44.2% of all retail sales in the US. Pakistan too, is ranked as the 37th largest market for eCommerce in the world with revenues of nearly $6 billion generated in 2021. This was a 45% increase year on year and served as a sizable contribution to worldwide eCommerce growth of 29%.�
In a space that is growing at such a rapid pace, there are platforms that are enabling a digital transformation amongst traditional retail outlets. foodpanda shops is one such outlet that is exponentially broadening the reach of brick and mortar setups across the country.
Shopping at physical retail outlets especially pharmacies, kiryana stores, fashion outlets and numerous others is a preferred activity for most people. With a significant majority shopping at brick and mortar setups, taking their behavior and flipping it in favor of online retail is a major challenge that foodpanda is working to tackle in a unique manner.
Not only is the Shops vertical expanding the reach for conventional retailers, it is enabling a distinct opportunity in branding for these stores. Where a typical store might serve a specific radius of residents in the area who feel convenient visiting the store, going digital can allow the same shop to accept orders from much further.
foodpanda Shops has not just smaller players in localities across Karachi, Lahore, Islamabad, Faisalabad and Multan but larger chains like Chase Up, Naheed, CSD, Bin Hashim, Shaheen SC and numerous others. This diverse selection of outlets enables users to experience convenience, ease and affordability at their fingertips. At the same time, it significantly boosts the amount of sales and revenue generation opportunities for retail outlets.
Amongst the wide array of available categories within foodpanda Shops, some of the most noteworthy include pharmacies, health and wellness, fresh produce, groceries, frozen, dairy, gifts, bakery, beauty, electronics, flowers, pets, stationary, snacks and sweets etc. It is a one stop solution for any day to day needs that a customer might have.
foodpanda Shops are, in some cases, as much as 30% of the business for smaller retail outlets like kiryana stores spread across Pakistan. Through this additional digital presence, these stores are experiencing a fresher integration while allowing sustainability for the business in the future.
For the extensively diversifying landscape that is occurring within the retail space, foodpanda Shops is a vibrant platform that is pushing the boundaries for brick and mortar stores that are slowly butsurely moving towards digital only models. The wave has picked up globally and will soon reach Pakistan as well. With foodpanda Shops however, local businesses are preparing to embrace this change.�
