In preparation for Pakistan’s upcoming general elections on February 8, 2024, the Pakistan Electronic Media Regulatory Authority (PEMRA) has issued important guidelines for media coverage. PEMRA emphasizes the need for transparent and responsible reporting.
PEMRA instructs media outlets to strictly follow the 2015 PEMRA Rules to ensure unbiased coverage. They stress that it’s every Pakistani’s responsibility to support democracy and election transparency. Electronic media plays a vital role in raising public awareness.
The guidelines state that the media should present accurate information, avoid spreading doubts or false news, and not undermine the elections. Live broadcasts will be reviewed before airing to ensure responsible reporting.
Media outlets must verify statements made by talk show guests and avoid making unverified accusations. Serious accusations require the accused party’s response. Hate speech or offensive content is strictly prohibited.
These guidelines are crucial for ensuring fair and transparent elections in Pakistan. Following them will help inform the public and uphold democratic values during the upcoming elections.