In the heart of every successful organization lies a profound commitment of giving back to society, to uplift the people, and to nurture a sustainable environment. For Zong 4G, a subsidiary of China Mobile Communication Corporation, Sustainability is a guiding principle deeply embedded in its commitment for a prosperous Digital Pakistan. As Zong 4G celebrates its 15th anniversary in Pakistan, it continues to spearhead impactful initiatives that have the power to transform and elevate the nation.
Over the past 15 years Zong 4G has had a focus on reducing the carbon footprint, promoting digital innovation, driving inclusive growth, and preserving the environment. Zong 4G has extended its sustainability vision across 17+ cities of the country, carrying out over 68 activities which have strategically targeted the abovementioned areas of focus. In 2022 alone, Zong 4G was able to benefit a total of 2.5 million lives in the country.
Empowering Education
At the core of Zong 4G’s humanitarian efforts lies the resolute belief in “Education for all.” Each year, the company takes up the mantle to support bright and deserving students, igniting the flames of knowledge and equipping the youth with professional and vocational skills to shape a promising future for themselves and the nation. By investing in the youth, Zong 4G is sowing the seeds of progress and prosperity, empowering a generation to rise above obstacles and embrace a brighter tomorrow. Over the past three alone, the company has invested in developing a total of 7 digital labs across the length and breadth of the country to ensure that the marginalized children, embark the digitalization journey. Moreover, the company has also partnered with organizations like PSDF to empower 10,000 promising and talented individuals with e-lancing skills that they can use to capitalize on their abilities. Zong 4G has also connected 80,000 students through the Virtual University for e-learning.
Making Health Accessible
Zong 4G goes beyond conventional boundaries to address the healthcare needs of underserved communities in remote corners of Pakistan. Through its partnership with Sehat Kahani, a groundbreaking digital healthcare platform, the company connects these communities with female doctors using teleconferencing solutions. This innovative approach brings affordable, high-quality healthcare to the doorstep of more than 12,000 patients, providing hope and healing where it is often scarce. Additionally, during the devastating floods of 2022, the partnership set up 33 medical camps in the afflicted areas. Over the past 15 years, Zong 4G has conducted 17 major activities focused on elevation of healthcare in Pakistan including major milestones such as donating 7 million rupees to the Prime Minister’s relief fund for COVID and 10 million rupees to the flood victims in 2022. Zong 4G has also held regular Breast Cancer Awareness sessions for hundreds of their female employees. They also partnered with Shaukat Khanum to spread awareness for the disease through an SMS campaign which reached approximately 45 million Pakistanis across the country.
Making Communities safer through technology:
By providing a police station in Sheikhupura in 2017 with a cutting-edge, 4G-enabled digitized ecosystem, Zong 4G bolstered the efforts to combat crime and ensure child safety. More than 2000 cases were facilitated as a result of this in that year. The establishment of the “Child-Protection Center” underscored the company’s unwavering dedication to safeguarding the rights of every child in Pakistan. Leveraging modern facilities such as electronic databases, automated complaint registration, and e-ticketing systems, Zong stepped forward to build a safer, more secure society for the future.
Fueling Ambition Through its Graduate Training Program:
Zong’s commitment to nurturing talent is exemplified by its “Digital Trainee Program”. Since its inception in 2013, this visionary initiative has groomed countless young graduates, equipping them with specialized skill sets and real-life experience to thrive in rapidly evolving industries, becoming an integral part of their careers. The company received over 13,000 applications for the program in 2022 alone. By investing in their learning and development, Zong 4G not only empowers the youth but also propels the nation towards a future brimming with ingenuity and success.
As Zong 4G introduces groundbreaking technologies to expand access to cellular communications, digital education, and remote healthcare, it envisions a Pakistan where progress knows no bounds.
In this journey of success and social responsibility, Zong 4G has left an indelible mark on approximately 6.6 million lives. Embodying the spirit of giving back and uplifting the nation, Zong 4G stands as a beacon of hope, illuminating a path towards a prosperous and harmonious future for Pakistan.
